Crown Princess Mary is hoping to score a goal with a new football initiative in support of the Danish Men’s National team later this month at the Euro 2020 Championships.
The Crown Princess, whose eponymous foundation has partnered with the broadcaster DR, the Danish Football Association (in Danish: the DBU), and the Østifterne Association, launched Fantastic Football Parties packages on Tuesday.
According to the DR, the partners have created 150 party packages for “the most festive and inclusive communities,” to celebrate the Danish Men’s National Team and mark the first time any European Championship matches have taken place in Denmark.
Crown Princess Mary appeared in a video to launch the new programme and said: “Before long, we must stand together to support our national team when it comes to fighting for the gold here in the Park. After a time of social distance, there is just what many of us need: To meet each other and be together to be excited, cheer on and pay tribute to our national team.
“We all need to be part of a community. And one thing that can really bring us together is when we stand together to cheer in red-and-white colours. That’s why we invite everyone to Fantastic Football Parties. I hope that the parties will help to boost the communities that are so important to all of us and that we want to be a part of. At least I’m looking forward to being part of it.”
Those interesting in getting Fantastic Football Parties packages are encouraged to write in and request one: each box will contain football gear, like jerseys, merchandise, pennants and footballs, or activities to encourage group participation. Each box will be themed around a team that the Danish team will play against Finland, Belgium and Russia.
“After a year and a half of social isolation, it has become clearer than ever how much we need each other to thrive. Unfortunately, there are many Danes who feel lonely and outside the communities. We hope that the communities that will emerge during Fantastic Football Parties can last – even when the last match has been whistled off,” said Helle Østergaard, director of the Mary Foundation.