The Duke and Duchess of Sussex have joined Instagram. Until now, they shared the KensingtonRoyal Instagram account with the Duke and Duchess of Cambridge.
Harry and Meghan can now be followed on the social media networking site with the handle SussexRoyal.
Their first post contains a short message from Their Royal Highnesses saying, “Welcome to our official Instagram; we look forward to sharing the work that drives us, the causes we support, important announcements, and the opportunity to shine a light on key issues. We thank you for your support, and welcome you to @sussexroyal.”- Harry & Meghan”
The account has already amassed over 425,000 followers since the announcement by the Kensington Palace Twitter account two hours ago.
Harry and Meghan’s account follows 21 other accounts that range from their patronages to other official accounts of the members of the British Royal Family.
Like the other British royal accounts, followers will be required to adhere to their social media guidelines which can be found here.
We don’t know if the Sussexes will go the route of Princess Eugenie and do their own posting or if it will be completely run by their communications team.
The separation of Instagram accounts follows the announcement a couple of weeks ago that the families would be splitting households. The Cambridges will retain their Kensington Palace base while the Sussexes will move to Buckingham Palace.
The household split was a natural progression and had long been planned for when both Prince William and Prince Harry had families of their own.
The Sussexes have been removed from the Kensington Palace Twitter account, but they have not yet made any announcement about their own account. It is expected that a Twitter account will be created for the Duke and Duchess.
Before her marriage, Meghan was an avid social media user. She closed her accounts after the announcement of her engagement to Prince Harry in November 2017.