SUPPORT OUR JOURNALISM: Please consider donating to keep our website running and free for all - thank you!

Features

Meet the Prince of Wales who gave his title to one of the most enduring fashion patterns of all

It’s a staple of high street fashion and top end stylists alike and now Prince William has joined the fan club for the Prince of Wales check.

There’s perhaps no one more suitable right now to wear the famous pattern and William chose it for the awards ceremony of his Earthshot Prize in South Africa. The current Prince of Wales turned up for the glittering evening in a vintage Prince of Wales check jacket (double breasted, no less) and gave a whole new royal chapter to a material that got its name from a past holder of one of the most famous royal titles in the world.

It’s the Prince of Wales in Prince of Wales check
(KensingtonRoyal / X / Fair Use)

Several Princes of Wales have worn the check in their time but the one who gave their title to pattern was, in fact, the man who went on to become Edward VII.

Back when he was still known as Prince Albert Edward – or Bertie to his friends and family, this Prince of Wales was a dedicated follower of fashion. Always keen to look as stylish as possible, he caught sight of a check pattern chosen by a countess for her servants to wear when they were out in the wilds of her Scottish estate on freezing winter days and decided this was the check for him.

Caroline, Countess of Seafield had garbed her gamekeepers in a tough, warm fabric known as Glenurquhart check for those days when their job was spent in very cold conditions. She’d got the idea from a fabric popular in the area around her beloved home at the Glenurquhart estate in Invernesshire. And soon afterwards, Prince Albert Edward caught sight of it and started getting his rather fashionable London tailors to rustle him up outfits in the same pattern.

Bertie, a regular sight in the most fashionable parts of London and Paris as well as a darling of the Victorian gossips, became so attached to the fabric that it was soon dubbed ‘Prince of Wales’ check. The name stuck, possibly because being royal has always sold and possibly because it’s easier to spell than Glenurquhart.

A Prince of Wales check in all its glory
(By Garik 11 – Own work, CC BY-SA 3.0, Wiki Commons)

Traditionally, the plaid is made up for grey and white with dark and light stripes criss crossing to make an irregular check.

Fast forward several decades, and another Prince of Wales with an eye for fashion as well as all the things royals shouldn’t be caught doing, also decided to make the material his calling card. Prince Edward, Prince of Wales loved a spot of the check with which he shared his title. In fact, he liked it so much he kept on wearing it when he became King Edward VIII and when he gave up that title to marry Wallis Simpson. However, despite his close association with the material, it remained Prince of Wales check rather than Duke of Windsor plaid.

King Charles III showed a liking for the pattern when he was Prince of Wales and his first wife, Diana, famously wore it several times in the 1980s.

In recent times, the current Princess of Wales, Catherine, has picked the check for some of her outfits. But the Earthshot Prize is usually her husband’s big style statement of the year and after velvet dinner jackets, where else could William go other than to the Prince of Wales check?

It’s been a well received choice but the plaid isn’t always popular. Back in 1982, the then relatively new President of the United States, Ronald Reagan, wore the Prince of Wales check for an important European meeting and was roundly rubbished in the American press for being too casual. That is, until the fashion mavens involved found out that it was Ronnie’s formidable First Lady, Nancy, who had actually made the call at which point they decided not to pursue the matter further.

And all that raises the question of whether this new style statement from William might make another appearance should the incoming President of the United States, Donald Trump, make a repeat State Visit to the UK. In the meantime, the material that borrowed a royal title just got another regal seal of approval.

About author

Lydia Starbuck is Jubilee and Associate Editor at Royal Central and the main producer and presenter of the Royal Central Podcast and Royal Central Extra. Lydia is also a pen name of June Woolerton who is a journalist and writer with over twenty years experience in TV, radio, print and online. Her latest book, A History of British Royal Jubilees, is out now. Her new book, The Mysterious Death of Katherine Parr, will be published in March 2024. June is an award winning reporter, producer and editor. She's appeared on outlets including BBC 5 Live, BBC Radio Ulster and BBC Local Radio and has also helped set up a commercial radio station. June is also an accomplished writer with a wide range of material published online and in print. She is the author of two novels, published as e-books. She is also a marriage registrar and ceremony celebrant.