To Top

Prince Harry digs into his own pockets for the #FillTheSeats Campaign

Prince Harry has made a personal donation to the #FillTheSeats campaign to support the effort to allow children in Rio the opportunity to see Invictus and Paralympic competitors in action.

The crowdfunding #FillTheSeats campaign began on Tuesday, 23rd August and was organised by Londoner Greg Nugent. Following poor ticket sales for the 2016 Paralympic Games, the 42-year-old former marketing director for the London 2012 Games started the campaign to ensure athletes competing in Rio are supported by packed venues of sports fans.

With the backing of both the International Paralympic Committee and the Rio 2016 Organising Committee, the campaign has seen fantastic support and exceeded its fundraising target within two days of its launch.

Though the original goal was to raise $15,000 USD to pay for 500 Brazilian children to watch the Games the overwhelming response means there’s now hope that the campaign will raise enough to extend the opportunity to 10,000 young people. Managed as part of the Rio 2016 official education programme – Transforma Educacao – the funds from the campaign will be available to children from across Rio de Janeiro

International Paralympic Committee CEO Xavier Gonzalez said, ‘We’d like to thank Greg for coming up with the campaign…[it] proves the Paralympic spirit is global and the idea of Brazilian youngsters and people with an impairment going to the Paralympic Games is inspiring.’

Of the campaign and Prince Harry’s involvement a Kensington palace spokesperson said, ‘It’s a great idea to open up the events to the community while also helping to build a sense of excitement in the stadiums for these amazing competitors. Prince Harry is following closely the Invictus Games champions who are competing in Rio and this is one way he is lending support to their efforts.’

Though the Prince’s exact donation amount was not shared, the campaign had so far raised $62,859 and received donations from 847 individuals at the time of this writing.

If you would like to donate to the cause you can find all the details here:

More in Prince Harry