Their Royal Highnesses the Duke and Duchess of Cambridge have this week been awarded gold Blue Peter badges by the BBC children’s TV programme for their campaign work to raise awareness and combat the stigma around speaking out about mental health issues.
Thanking hosts Lindsey Russell and Radzi Chinyanganya prince William said: “That’s very touching. Thank you very, very much. Wow, that’s amazing… We have won a badge!” he said.
— Kensington Palace (@KensingtonRoyal) December 12, 2017
“We’ve still got a long way to go [on mental health] yet but we are getting there. A shift is happening and we will hopefully crack a problem that should have been cracked a long time ago.”
The Blue Peter gold badge is the highest accolade that the programme awards and is usually presented to adults who appear on the show or children who have written in to share a notable achievement. The programme also awards orange competition, green environmental, team player and silver badges. Other famous recipients of a Blue Peter badge include Sir David Attenborough, J.K. Rowling, Mary Berry, David Beckham and Her Majesty The Queen.
Asked to comment on the royal visit, Blue Peter editor Ewan Vinnicombe said: “It was a real honour to welcome the Duke and Duchess of Cambridge to the Blue Peter studios in our 60th year.
“It was lovely to show them how much we value our audience getting involved with the show through letters, Fan Club comments on the website and the fantastic artwork they send to us every week.
“His Royal Highness was particularly impressed with a drawing of his grandmother wearing a tiara that one of the children had sent in.”
Viewers will be able to see the Duke and Duchess of Cambridge receive their Blue Peter badges on The Blue Peter Christmas Special, which airs this Thursday, 14 December on CBBC.