Princess Charlene of Monaco was in Geneva for the launch of a new campaign ahead of World First Aid Day on Saturday. Princess Charlene is a goodwill ambassador for the International Federation of Red Crosses and Red Crescents Societies (IFRC) for first aid.
The new campaign is aimed at children and she was seen demonstrating the practice of first aid on a plastic dummy with the children. She showed them how to do mouth-to-mouth and how to listen for breathing. She dressed down in simple slacks and a white polo with the IFRC’s logos.
Afterwards, she also attended a news conference at the United Nations in Geneva to mark the new campaign.
“Children are particularly susceptible to accidents in their daily lives and are especially at risk during major emergencies, like natural disasters, conflicts and epidemics,” said Princess Charlene of Monaco. “Empowering young people as first aid providers will not just save lives. It will prepare them for a future in which they can be an active and responsible citizen in their local communities”.
She added, “Children are capable of saving the lives of themselves and others around them if they are equipped with first aid training”. Princess Charlene is a former Olympic swimmer from South Africa and is also President of the Princess Charlene of Monaco Foundation which aims to save lives by putting an end to drowning.
“Our goal is to ensure that communities everywhere are prepared to react effectively in times of crisis and to equip as many people as possible with skills that help save lives, regardless of their age,” said Elhadj As Sy, Secretary General of the IFRC. “We know that bystanders are often the first on the scene when emergencies occur and are the first critical help in the chain of saving lives and alleviating suffering.”