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Crown Princess Mary’s Mary Foundation awarded prize from UEFA

Crown Princess Mary of Denmark’s namesake foundation, The Mary Foundation, has been awarded the UEFA Foundation for Children Donation, the Royal Danish House has announced on their Facebook and official website. It was presented to Crown Princess Mary on 22 March 2018 at Brøndby Stadium during the Danish men’s national football team’s friendly match with Panama.

She was presented with a cheque for 50,000 euros for her foundation’s work “to ensure children’s well-being in their leisure time,” according to the Royal Danish House. The UEFA put a special emphasis on The Mary Foundation’s work in drawing attention to the fact that, in some cases, children’s well-being in recreational life does not come naturally or by itself. They highlighted the organisation’s projects, in particular Antibulli and Klubfidusen, that are “aimed at strengthening the socio-football and children’s football.” Both of these projects fight against bullying, as well.

Her til aften modtog H.K.H. Kronprinsessen UEFA Foundation for Children-donation til Mary Fonden under landskampen…

Posted by Det danske kongehus on Thursday, 22 March 2018

The Danish Ball Games Union (DBU) has worked in collaboration with The Mary Foundation to avoid bullying in football clubs, as well as ensuring the well-being of children. The 50,000 euros awarded to Mary’s foundation will be used to continue the ongoing work in the creation of a football environment for all children in Denmark.

Crown Princess Mary plays handball with a group of children during one of the exercises in January 2017 at an Antibulli event. Photo: Steen Brogaard/Mary Foundation

The Mary Foundation (Mary Fonden) was founded in 2007 by Crown Princess Mary of Denmark. After her wedding to Crown Prince Frederick, the people of Denmark and Greenland raised and donated close to £123,000 (1.1 million Danish kroner) in celebration of the union as a national gift. This money was, in turn, used partially to create the Mary Foundation.

The organisation focuses on three major points: Bullying and Well-being, Domestic Violence, and Loneliness. Its mission is to “combat social isolation – based on the belief that everyone has a right to belong,” according to their official website.

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