The Queen Margrethe and Prince Henrik Foundation has teamed with the Crown Prince Frederik and Crown Princess Mary Foundation to donate 750,000 Danish kroner to support the world’s hungry children.
The considerable donation was revealed as part of a televised fundraising event in Denmark on Saturday, 4 February – the eleventh annual Denmark Collection 2017 DR Saturday Night. The event was the culmination of the annual Denmark Collection (a public collection outreach), and the funds will be used to assist children in financially tumultuous developing countries in Africa, Asia and Latin America as part of a joint endeavour between the DR and twelve of the world’s largest humanitarian organisations.
The evening – a culmination of a raft of fundraising initiatives across Denmark – saw five hours of entertainment from Danish stars and celebrities who also took to the phones to answer calls and process donations. The theme was ‘No child should go hungry’ with the focus of the evening and fundraising on preventing hunger and achieving solid food security through sustainable agriculture and better nutrition.
Anders Thomsen, editor of Denmark Collection on DR, said ahead of the televised broadcast: ‘DR is looking forward to focusing attention on this year’s key theme “No child should go hungry” when Denmark Collection for the 11th time in a row opens a window into what we call the ‘silent disasters’ that otherwise rarely get space in the media. Towards the large collection show on DR1, we will do our best to fill our faces on radio, television and digital with the right mix of journalism, information and entertainment – to raise awareness on this important theme. So we hope that the Danes once again will support massively on the collection.’
The twelve participating organisations working with DR are: UNICEF Denmark, MS, Save the Children, the Red Cross, DanChurchAid, Oxfam IBIS, ADRA Denmark, SOS Children’s Villages, the Children’s Foundation, Danish Refugee Council, MSF and CARE DENMARK.