It was announced earlier today by The British Academy of Film and Television Arts (BAFTA), that The Duke of Cambridge will unveil a new campaign on 18 November.
The BAFTA ‘Give Something Back’ campaign is being touted as the newest campaign “to support young people from all backgrounds to enter the film, television and games industries,” according to the press release BAFTA published today.
Prince William is the President of BAFTA, a role he has held since 2010.
The campaign “will call on BAFTA members, award winners and industry organisations to contribute towards BAFTA’s charitable activities that share the knowledge and expertise of industry practitioners with new and emerging talent.”
The campaign will consist of scholarships, lectures by BAFTA members and others, mentoring opportunities and summer employment.
The Duke will meet with a group of recipients from other BAFTA programs before delivering his speech to launch the campaign. William will also be meeting with a group of secondary school students who are participating in a workshop designing games alongside professionals from the gaming industry.
The workshop is part of the BAFTA Young Game Designers initiative. It holds competitions and provides participants with various resources online in the area of game creation as well as assisting with career exploration in gaming.
“We look forward to welcoming our President, HRH the Duke of Cambridge, for the launch of ‘Give Something Back,” Chairman of BAFTA, John Willis commented.
“The Duke is a generous supporter of BAFTA’s work to enable talented young people, regardless of background, to succeed in our industries. This includes giving his name to the Prince William Scholarships in Film, Television and Games, supported by BAFTA and Warner Bros., which were awarded for the first time earlier this year.”
The Duke of Edinburgh, was the first president of BAFTA in 1959. The Earl Mountbatten of Burma was president from 1966 until 1973. In 1973, The Princess Royal became president and held the post until 2001.
Lord Attenborough was the only non-Royal president in the history of BAFTA. Attenborough succeeded Princess Anne and was president until 2010, when William took the helm.